About
Senior product judgment, builder instincts
I lead UX for complex software by day and ship independent products by night. Consulting clients hire the strategist; Side Quest incubates the software.
My sweet spot is B2B and operational software: multi-persona workflows, data-dense interfaces, design systems, and the messy handoff between research, design, and engineering.
At an enterprise field-software company I help teams ship collaboration platforms, prototype-review infrastructure, and AI-assisted delivery practices. Independently I design and build products like Churchflow and Gather, and I package agentic development workflows teams can reuse.
Independent UX and design engagements are mine. Larger product platforms run through Side Quest Creative Labs with a partner. That split keeps incentives clean—and keeps this site focused on services you can buy now.
Outside work stays on separate accounts, devices, and repositories from employer resources. If your problem overlaps a current employer market, I’ll say so up front.
Based in Florida, USA
Remote-first. Async-friendly. Limited daytime availability by design.